After a successful partnership with rock ‘n’ roll gastropub, Three Aces, for their branding and graphic design projects, the owners wanted to branch out and open the Charlatan Chicago. The new concept was to bring locally sourced, modern Italian inspired fare – with local brews, hand-crafted cocktails, and an Italian and American wine list to West Town. The owners turned to Six S Studio to craft their identity from their logo to their fully branded image.